Recently, I came to the conclusion that “Sales are a game of rationales”. Why? Because in order to be a great salesman, you need to be:
- Determined without being arrogant;
- Able to identify your client’s pains and needs, and express them in such a way that you pique their interest within 8 to 30 seconds;
- Asking one relevant question after another, and actively listen to what they have to say;
- And only after you’ve passed through this whole process, can you bring negotiations to the table and, ultimately, close the deal.
In other words, you need skills. That’s why in today’s article, I’ll dive deeper into each competency and how you can develop it. Let’s get started!