Neuroception: A Subconscious System for Detecting Threats and Safety

The author describes recent findings on the neurobiological mechanisms involved in perceptions of risk and safety. The term “Neuroception” describes how neural circuits distinguish whether situations or people are safe, dangerous, or life threatening. Neuroception explains why a baby coos at a caregiver but cries at a stranger, or why a toddler enjoys a parent’s embrace but views a hug from a stranger as an assault. The author explains the Polyvagal Theory, which posits that mammals–especially primates–have evolved brain structures that regulate both social and defensive behaviors. The Polyvagal Theory describes three developmental stages of a mammal’s autonomic nervous system: immobilization, mobilization, and social communication or social engagement. A neuroception of safety is necessary before social engagement behaviors can occur. Infants, young children, and adults need appropriate social engagement strategies in order to form positive attachments and social bonds. Faulty neuroception might lie at the root of several psychiatric disorders, including autism, schizophrenia, anxiety disorders, depression, and Reactive Attachment Disorder.

The Tyranny of Words

The pioneering and still essential text on semantics, urging readers to improve human communication and understanding with precise, concrete language.

In 1938, Stuart Chase revolutionized the study of semantics with his classic text, The Tyranny of Words. Decades later, this eminently useful analysis of the way we use words continues to resonate. A contemporary of the economist Thorstein Veblen and the author Upton Sinclair, Chase was a social theorist and writer who despised the imprecision of contemporary communication. Wide-ranging and erudite, this iconic volume was one of the first to condemn the overuse of abstract words and to exhort language users to employ words that make their ideas accurate, complete, and readily understood.

Science and Sanity: An Introduction to Non-Aristotelian Systems and General Semantics

Selections from Science and Sanity represents Alfred Korzybski’s authorized abridgement of his magnum opus, Science and Sanity: An Introduction to Non-Aristotelian Systems and General Semantics. This second edition, published in response to the recent Korzybski revival, adds new introductory material and a revised index, providing an accessible introduction to Korzybski’s arguments concerning the need for a non-Aristotelian approach to knowledge, thought, perception, and language, to coincide with our non-Newtonian physics and non-Euclidean geometries, to Korzybski’s practical philosophy, applied psychology, pragmatics of human communication, and educational program. Selections from Science and Sanity serves as an excellent introduction to general semantics as a system intended to aid the individual’s adjustment to reality, enhance intellectual and creative activities, and alleviate the many social ills that have plagued humanity throughout our history.

Language in Thought and Action

Renowned professor and former U.S. Senator S. I. Hayakawa discusses the role of language in human life, the many functions of language, and how language – sometimes without our knowing – shapes our thinking in this engaging and highly respected book. Provocative and erudite, it examines the relationship between language and racial and religious prejudice; the nature and dangers of advertising from a linguistic point of view; and, in an additional chapter called The Empty Eye, the content, form, and hidden message of television, from situation comedies to news coverage to political advertising.

Pragmatic Thinking and Learning: Refactor Your Wetware

Software development happens in your head. Not in an editor, IDE, or design tool. You’re well educated on how to work with software and hardware, but what about wetware—our own brains? Learning new skills and new technology is critical to your career, and it’s all in your head.

In this book by Andy Hunt, you’ll learn how our brains are wired, and how to take advantage of your brain’s architecture. You’ll learn new tricks and tips to learn more, faster, and retain more of what you learn.

You need a pragmatic approach to thinking and learning. You need to Refactor Your Wetware.